We and our partners use cookies and similar technologies, such as tags and pixels (“Cookies”), to personalise and improve your customer experience as you use our Websites and Mobile Apps and to provide you with relevant online advertising. This section provides more information about Cookies, including how we use them and how you can exercise your choices about our use of Cookies.
This section explains in detail how and why we use personal data. We use personal data to: Make our Services available to you This means that processing your personal data allows us to: Manage the accounts you hold with us. Process your orders and refunds. Why do we process your personal data in this way? We need to process your personal data so that we can manage your customer accounts, provide you with the goods and services you want to buy and help you with any orders and refunds you may ask for. Manage and improve our day-to-day operations. Manage and improve our Websites and Mobile Apps. Why do we process your personal data in this way? We use cookies and similar technologies on our Websites and Mobile Apps to improve your customer experience. Some cookies are necessary so you should not disable these if you want to be able to use all the features and functions of our Websites and Mobile Apps. You can disable other cookies but this may affect your customer experience. For more information about cookies and how you can disable them, see the cookies and similar technologies section in our Privacy Policy page. Help to develop and improve our product range, services, stores, information technology systems, know-how and the way we communicate with you. Why do we process your personal data in this way? We rely on the use of personal data to carry out market research and internal research and development, and to improve our information technology systems (including security) and our product range, services and stores. This allows us to serve you better as a customer. Detect and prevent fraud or other crime Why do we process your personal data in this way? It is important for us to monitor how our Services are used to detect and prevent fraud, other crimes and the misuse of services. This helps us to make sure that you can safely use our Services. Personalise your BuyAllinOnePlace experience. Use your online browsing behaviour as well as your in-store and online purchases to help us better understand you as a customer and provide you with personalised offers and services. Why do we process your personal data in this way? Looking at your browsing behaviour and purchases allows us to personalise our offers and services for you. This helps us meet your needs as a customer. Provide you with relevant marketing communications (including by email, post or online advertising and offers), relating to our products and services, and those of our suppliers, Retail Partners. As part of this, online advertising may be displayed on websites across the BuyAllinOnePlace and on other organisations’ websites and online media channels. We may also measure the effectiveness of our marketing communications and those of our suppliers and Retail Partners. Why do we process your personal data in this way? We want to ensure that we provide you with marketing communications, including online advertising and offers that are relevant to your interests. To achieve this we also measure your responses to marketing communications relating to products and services we offer, which also means we can offer you products and services that better meet your needs as a customer. You can change your marketing choices, both when you register with us, and at any time after that. You also have choices when it comes to online advertising. We set out below your choices when it comes to cookies, and how you can control your online behavioural advertising preferences. Contact and interact with you Contact you about our Services, for example by phone, email or by responding to social media posts that you have directed at us. Why do we process your personal data in this way? We want to serve you better as a customer so we use personal data to provide clarification or assistance in response to your communications. Manage promotions and competitions you take part in, including those we run with our suppliers and Retail Partners. Why do we process your personal data in this way? We need to process your personal data so that we can manage the promotions and competitions you choose to enter. Invite you to take part in and manage customer surveys, reviews and other market research activities carried out by the BuyAllinOnePlace and by other organisations on our behalf. Why do we process your personal data in this way? We carry out market research to improve our Services. However, if we contact you about this, you do not have to take part in the activities. If you tell us that you do not want us to contact you for market research, we will respect this choice. This will not affect your ability to use our Services. Claims In order to resolve legal claims or disputes involving you or us. Why do we process your personal data in this way? For example if you have any accident or there is an incident. This could include medical reports. To help us to better understand you as a customer and to be able to provide you with services and marketing communications, including online advertising, that are relevant to your interests collected from our Websites, Mobile Apps and other sources.
